FutureAds was founded 8 years ago by individuals with a deep passion for Interactive Marketing. Our history has been one of great success, and our future looks even brighter. Fuelled by our talented staff at locations in the US and Europe we are united in our passion to continue shaping the future of Interactive Marketing. Today the company has over 500 direct advertisers in all verticals and owns the Internets top 5 video game website Gamevance.com.
Join one of Future Ads fastest growing divisions- Gamevance.com! Gamevance, a leader in online casual games is FutureAds' largest online game site with more than 8.5 million unique visitors every month. Gamevance.com offers the internets largest monthly tournament shipping out over $150k worth of free gifts each month.

Job Description: Director of Interactive Marketing

Key Responsibilities:

Future Ads is seeking a Director of Interactive Marketing with a strong background in online and direct-response marketing. She/He will be responsible for spearheading outbound customer acquisition strategies for Gamevance.com. In addition, s/he will manage Gamevance's distribution channel partners, ensuring delivery of contractual commitments while overseeing marketing programs to drive acquisition.
• Plan, execute and evaluate optimization programs that increase conversion and improve ROI of marketing campaigns.
• Develop budget and marketing plans to drive customer acquisition.
• Lead the execution of key online acquisition programs including display, search (natural & paid), contextual & other online advertising initiatives.
• Oversee search engine marketing and lead cross-functional implementation of SEO projects (e.g., content optimization, external linking, keyword research, etc.) across a matrix organization.
• Lead the marketing strategy and plans for each strategic partner channel and work with internal and external teams to effectively execute that strategy.
• Partner with Production team to establish requirements for viral acquisition features and programs (widgets, social networking) that require product development support.
• Oversee weekly and monthly reporting and tracking of campaign performance metrics and work with our Analytics team to understand customer behavior.
• Work closely with internal business stakeholders and groups.

Functional & Personal Competencies:
• Exceptional communication skills and ability to articulate, parse, and easily summarize complex issues across various management levels within partner organizations.
• Must be able to define project scope and prioritize projects appropriately.
• Be a strong leader with ability to inspire and motivate a team of marketing managers.
• Desire to work hard in a fast-paced, team environment.
• Possesses passion, energy, and enthusiasm to drive results.
• Demonstrated integrity, maturity and a constructive approach to challenges.
• Is a team player, adept at building relationships across organizations.
• Understands company goals, marketing performance goals, and strives for excellence Qualifications.
• 5+ years of professional marketing experience with proven track record of success at leading interactive or entertainment companies, inclusive of a minimum of 5 years on line marketing experience.
• Hands on experience with online marketing campaigns, campaign management as well as deployment and tracking of campaign performance.
• Experience with establishing and analyzing marketing metrics and media test methodologies.
• MBA preferred, BA/BS required.

Reporting:
• Position reports to CEO and COO.

Compensation/Benefits:
• Competitive salary based on skills and experience, quarterly bonus and full health/dental benefits.

Please forward portfolio and resume to hr@futureads.com

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